SEO for Small and Medium Businesses
SEO can be a powerful tool if used correctly. Implemented properly, Search Engine Optimization can improve your site’s visibility in search results, which will translate to a higher traffic volume and ultimately to more sales for your business.
But this discipline can also be extremely confusing for the uninitiated, complex concepts, technical terms and implementation methods and lots and lots of information.
Your company could greatly benefit from the implementation of SEO best practices but first you need to understand the concepts to the point where you could filter the good from the bad, be able to use and implement recommended tactics. This is what this course is for.
WHAT YOU WILL GET:
– You will learn everything you need to know about SEO in a series of bite-size videos using PowerPoint slides and screencasts.
– Over 3.5 hours of high quality content
– Over 40 lectures with more content to come
WHO IS THIS COURSE FOR:
This is a complete SEO course targeted at small and medium size businesses. It’s created with the purpose of providing information in a way that is clear, easy to understand and implement so that anyone in the company will be able to take this course, learn the SEO best practices and implement them in relation to their respective roles.
You should take this course if you are a business owner, a marketing professional, web developer or web designer and want to improve the performance of your online property.
WHAT IS THE COURSE STRUCTURE:
This course is divided into 11 sections that cover all SEO levels:
– the basic level (what is SEO, how search engines work and how can search engine optimization contribute to your business success)
– the intermediate level (understanding your audience and keywords, choosing keywords and devising a keyword strategy, on-page and off-page optimization elements and methods)
– the more advanced tactics (semantic search, rich snippets, local SEO, mobile friendly websites)
This is the course that will take your website to the next level of online visibility, traffic and user engagement so TAKE THIS COURSE NOW!
What are the requirements?
No prior knowledge of SEO required, all terms are explained during the course
Just a willingness to learn and apply the SEO concepts taught in this course
What am I going to get from this course?
Over 42 lectures and 3.5 hours of content!
The necessary knowledge and tools to tackle search engine optimization for any small and medium company
A step by step SEO guide for a new website
Comprehensive information on SEO Basic concepts, Intermediate and Advanced practices
What is the target audience?
Small and medium companies wanting to improve the visibility of their online business, traffic and on-site conversions
Small Business Owners, Marketing Professionals, Developers and Designers wanting to learn about SEO and how to apply the concepts in relation to their job responsibilities
Business online course
Information about business:
Business is the activity of making one’s living or making money by producing or buying and selling products (such as goods and services).
[need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit.
It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.”
Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.
If the business acquires debts, the creditors can go after the owner’s personal possessions.
A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.