Brainfluence- 100 Ways to Persuade and Convince Consumers with Neuromarketing

Brainfluence- 100 Ways to Persuade and Convince Consumers with Neuromarketing

**More information:

Get Brainfluence- 100 Ways to Persuade and Convince Consumers with Neuromarketing at Salaedu.com

Description

Brainfluence explains how to practically apply neuroscience and behavior technology
and behavior research to better market to consumers by understanding their decision
patterns. This application, called neuromarketing, studies the way the brain responds
to various cognitive and sensory marketing stimuli. Analysts use this to measure a
consumer’s preference, what a customer reacts to, and why consumers make certain
decisions.

With quick and easy takeaways offered in 60 short chapters, this book contains key
strategies for targeting consumers through in-person sales, online and print ads, and
other marketing mediums. This scientific approach to marketing has helped many
well-known brands and companies determine how to best market their products to
different demographics and consumer groups.

Discover ways for brands and products to form emotional bonds with customers
Find ideas for small businesses and non-profits

Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on
using brain and behavior research in marketing, advertising, and sales. Brainfluence
delivers the latest insights and research, and will give you an edge in your marketing,

Self Help – Self Help online course

More information about Self Help:

Self-help or self-improvement is a self-guided improvementóeconomically, intellectually, or emotionallyóoften with a substantial psychological basis.
Many different self-help group programs exist, each with its own focus, techniques, associated beliefs, proponents and in some cases, leaders.
Concepts and terms originating in self-help culture and Twelve-Step culture, such as recovery, dysfunctional families, and codependency have become firmly integrated in mainstream language.

Self-help often utilizes publicly available information or support groups, on the Internet as well as in person, where people in similar situations join together.
From early examples in self-driven legal practice and home-spun advice, the connotations of the word have spread and often apply particularly to education, business,
psychology and psychotherapy, commonly distributed through the popular genre of self-help books.
According to the APA Dictionary of Psychology, potential benefits of self-help groups that professionals may not be able to provide include friendship,
emotional support, experiential knowledge, identity, meaningful roles, and a sense of belonging.